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Lithia Motors, Inc. is projected to rise to $381.31 by 2027, a +22% move from its current price of $313.74. LAD is currently trading above its 50-day average (a bullish sign). Technical indicators currently lean strong buy.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 7/13/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Jul 14 | $308.12 | $313.84 | $319.67 | +0.03% |
| Jul 15 | $305.88 | $313.94 | $322.22 | +0.06% |
| Jul 16 | $304.19 | $314.04 | $324.22 | +0.10% |
| Jul 17 | $302.79 | $314.15 | $325.93 | +0.13% |
| Jul 18 | $301.58 | $314.25 | $327.45 | +0.16% |
| Jul 19 | $300.49 | $314.35 | $328.85 | +0.19% |
| Jul 20 | $299.51 | $314.45 | $330.14 | +0.23% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $299.51 | $314.45 | $330.14 | +0.23% |
| Week 2 | $294.19 | $315.16 | $337.63 | +0.45% |
| Week 3 | $290.33 | $315.88 | $343.68 | +0.68% |
| Week 4 | $287.22 | $316.60 | $348.98 | +0.91% |
| Week 5 | $284.58 | $317.31 | $353.82 | +1.14% |
| Week 6 | $282.28 | $318.03 | $358.32 | +1.37% |
| Week 7 | $280.22 | $318.76 | $362.58 | +1.60% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
Lithia Motors, Inc. operates as an automotive retailer in the United States, the United Kingdom, and Canada. The company offers a range of products and services fulfilling the entire vehicle ownership lifecycle, including new and used vehicles, financing and insurance products, and aftersales automotive repair and maintenance services.
It provides its products and services through a network of physical locations, e-commerce platforms, captive finance solutions, fleet management offerings, and other synergistic adjacencies. Lithia Motors, Inc. was founded in 1946 and is headquartered in Medford, Oregon.
Lithia Motors, Inc. operates in two segments, Vehicle Operations and Financing Operations, delivering financing and insurance products and a broad set of vehicle-related services. The description emphasizes the lifecycle approach to vehicle ownership and the use of multiple channels to reach customers.
The company is categorized in the Consumer Cyclical sector and is listed under the LAD ticker. It maintains its headquarters in Medford, Oregon, reflecting its U.S.-based origin and operations.
Lithia Motors, Inc. (LAD) is trading at $313.74 with a market capitalization of $7.16B and a rank of 1109 among listed equities.
The current price position places LAD near the upper end of its recent 30-day range, which spans from $277.90 to $354.21. The stock shows bullish technical sentiment, supported by a price that sits above key moving averages and a visible resistance level.
According to the year-by-year forecast, the 2026 average price is $313.74 with a low of $243.00 and a high of $409.46, yielding an ROI of 0 and a NEUTRAL sentiment. The outlook strengthens significantly beyond 2026, with the average price rising to $381.93 in 2027 and continuing to higher levels through 2050, accompanied by rising ROI and a bullish sentiment.
Over the longer horizon, the forecast grows from an average of $381.93 in 2027 to $931.49 in 2035, then to $1,570.62 in 2040 and $2,740.47 in 2050, with corresponding ROI values of 21.7, 196.9, 400.6, and 773.5 respectively and a sustained BULLISH sentiment.
A major floor 22.5% below — a decisive break under it would weaken the trend.
The nearest floor, 7.9% below — buyers have tended to step in here.
Price is pressing into resistance (0.0% away) — a breakout level to watch.
A major ceiling 5.3% above — clearing it would confirm fresh momentum.
Key LAD support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of LAD market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $309.87 | Buy | $309.03 | Buy |
| MA 10 | $301.98 | Buy | $305.35 | Buy |
| MA 20 | $302.20 | Buy | $301.45 | Buy |
| MA 50 | $291.94 | Buy | $294.02 | Buy |
| MA 100 | $280.25 | Buy | $292.44 | Buy |
| MA 200 | $300.75 | Buy | $297.97 | Buy |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 61.36 | Neutral |
| Stoch RSI (14) | 91.19 | Sell |
| CCI (20) | 97.72 | Neutral |
| Williams %R (14) | 0.00 | Info |
| MACD (12,26,9) | 1.04 | Buy |
| ROC (12) | 5.61 | Buy |
| Bollinger %B (20,2) | 0.84 | Neutral |
| Stochastic %K (14) | 100.00 | Sell |
| TRIX (15) | 0.19 | Buy |
| Awesome (5,34) | 12.31 | Buy |
| Ultimate (7,14,28) | 71.50 | Sell |
| Momentum (10) | 17.01 | Buy |
| Aroon Osc (25) | 92.00 | Buy |
| Hull MA (9) | 313.70 | Buy |
| ADX (14) | 15.82 | Neutral |
| ATR (14) | 4.91 | Info |
The technical picture is bullish with the stock trading at $313.74 and a bullish overall tone. The RSI(14) is 60, suggesting room to move higher but not overbought conditions.
The stock sits above the SMA50 at $291.94 and near the SMA200 at $300.75, indicating constructive short-term momentum. Immediate support is identified at $288.84, while the near-term resistance stands at $313.74. The 30-day range runs from $277.90 to $354.21, illustrating a broad trading band in the near term.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $243.00 | $313.74 | $409.69 | 0% | Neutral | |
| $312.32 | $381.31 | $486.71 | +22% | Bullish | |
| $355.13 | $441.73 | $579.10 | +41% | Bullish | |
| $369.55 | $466.76 | $624.96 | +49% | Bullish | |
| $412.26 | $527.75 | $719.34 | +68% | Bullish | |
| $475.29 | $615.87 | $852.73 | +96% | Bullish | |
| $559.21 | $732.80 | $1,029.07 | +134% | Bullish | |
| $642.09 | $850.27 | $1,209.49 | +171% | Bullish | |
| $664.90 | $889.24 | $1,280.05 | +183% | Bullish | |
| $690.89 | $932.74 | $1,357.62 | +197% | Bullish | |
| $1,115.11 | $1,570.20 | $2,395.06 | +400% | Bullish | |
| $1,816.94 | $2,743.93 | $4,486.46 | +775% | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| July 2026 | $243.00 | $313.74 | $379.14 | +0.00% |
| August 2026 | $277.01 | $324.17 | $387.53 | +3.33% |
| September 2026 | $274.79 | $323.14 | $389.34 | -0.32% |
| October 2026 | $280.27 | $330.95 | $401.40 | +2.42% |
| November 2026 | $285.03 | $337.74 | $411.91 | +2.05% |
| December 2026 | $281.13 | $334.21 | $409.69 | -1.05% |
Click any year to see its month-by-month LAD forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
In 2026, LAD is projected to trade between $243.00 and $409.69, averaging $313.74 — a potential gain of 0% from today's $313.74. Price action looks broadly range-bound.
Lithia Motors, Inc.'s 2027 outlook centres on $381.31, within a $312.32 to $486.71 range. That is up +22% on the projected 2026 average. That marks a +22% change versus current levels. Buyers look set to stay in control over this stretch.
By 2028, LAD could reach as high as $579.10, with a base case around $441.73 and support toward $355.13 — roughly +41% from $313.74. Momentum favours further upside here.
Expect LAD to range from $369.55 to $624.96 through 2029. The $466.76 average target implies a +49% move from current prices. That is up +6% on the projected 2028 average. Buyers look set to stay in control over this stretch.
The LAD price prediction for 2030 points to an average of $527.75 (low $412.26, high $719.34) — a potential gain of +68% on today's $313.74. Momentum favours further upside here.
In 2031, LAD is projected to trade between $475.29 and $852.73, averaging $615.87 — a potential gain of +96% from today's $313.74. That is up +17% on the projected 2030 average. Buyers look set to stay in control over this stretch.
Lithia Motors, Inc.'s 2032 outlook centres on $732.80, within a $559.21 to $1,029.07 range. That is up +19% on the projected 2031 average. That marks a +134% change versus current levels. Momentum favours further upside here.
By 2033, LAD could reach as high as $1,209.49, with a base case around $850.27 and support toward $642.09 — roughly +171% from $313.74. Buyers look set to stay in control over this stretch.
Expect LAD to range from $664.90 to $1,280.05 through 2034. The $889.24 average target implies a +183% move from current prices. That is up +5% on the projected 2033 average. Momentum favours further upside here.
The LAD price prediction for 2035 points to an average of $932.74 (low $690.89, high $1,357.62) — a potential gain of +197% on today's $313.74. Buyers look set to stay in control over this stretch.
In 2040, LAD is projected to trade between $1,115.11 and $2,395.06, averaging $1,570.20 — a potential gain of +400% from today's $313.74. That is up +68% on the projected 2035 average. Momentum favours further upside here.
Lithia Motors, Inc.'s 2050 outlook centres on $2,743.93, within a $1,816.94 to $4,486.46 range. That is up +75% on the projected 2040 average. That marks a +775% change versus current levels. Buyers look set to stay in control over this stretch.
Investing $1,000 in LAD today (≈ 3.187353 LAD) could be worth
$8,745.87
+$7,745.87 (+775%) by 2050 · US Dollar
Based on the average projected LAD price of $2,743.93 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in LADwould be worth at today's price.
$1,000 invested in LAD on Jul 10, 2025 (≈ 2.804262 LAD) would be worth
$879.81
-$120.19 (-12.0%) today · 0.88× · US Dollar
Based on a LAD entry price of $356.6 vs. today's $313.74.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $306.23 | $1,024.52 | +2.5% |
| 1 month ago | $304.83 | $1,029.23 | +2.9% |
| 3 months ago | $273.1 | $1,148.81 | +14.9% |
| 6 months ago | $331.17 | $947.37 | -5.3% |
| 1 year ago | $356.6 | $879.81 | -12.0% |
| All time (5.0y) ago | $357 | $878.82 | -12.1% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our LAD forecast.
Our base-case forecast reaches $630.00 around 2032.
Implied market cap at $630.00: $14.37B
The multi-year forecast flags a bullish trajectory across years, with the 2027 average of $381.93 and a rising sequence through 2035 where the average reaches $931.49. The longer-horizon targets show substantial upside, reaching $1,570.62 in 2040 and $2,740.47 in 2050, with ROIs of 21.7 and 68.4 (2030) and 400.6 (2040) and 773.5 (2050).
Key milestones include 2030 with an average of $528.44 and ROI 68.4, supported by a bullish sentiment, and 2040 with an average of $1,570.62 and ROI 400.6, maintaining bullish momentum into 2050 where the average reaches $2,740.47 and ROI 773.5. The forecast is bullish over the long term, but these figures are estimates and not guarantees, subject to market and company-specific factors.
Tap a question to reveal the answer.
The 2030 forecast shows min $412.77, avg $528.44, max $720.35 with ROI 68.4 and sentiment BULLISH.
The forecast shows a bullish sentiment across later years, with the 2035 average of $931.49 and continued gains to 2040 ($1,570.62) and 2050 ($2,740.47), though the 2026 forecast is Neutral with an average of $313.74 and ROI 0.
Yes. The 2028 forecast lists a max of $580.00 with an average of $442.37 and min $355.61, all accompanied by bullish sentiment.
For 2026, the min is $243.00, the average is $313.74, the max is $409.46, ROI 0, and sentiment NEUTRAL.
The 2040 forecast shows min $1,115.36, avg $1,570.62, max $2,395.81, ROI 400.6, sentiment BULLISH.
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