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The Kroger Co. is projected to rise to $76.66 by 2027, a +19% move from its current price of $64.69. KR is currently trading below its 50-day average (a bearish sign). Technical indicators currently lean strong sell.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 5/28/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| May 29 | $63.64 | $64.70 | $65.78 | +0.02% |
| May 30 | $63.22 | $64.72 | $66.25 | +0.04% |
| May 31 | $62.91 | $64.73 | $66.61 | +0.06% |
| Jun 1 | $62.64 | $64.74 | $66.92 | +0.08% |
| Jun 2 | $62.41 | $64.76 | $67.19 | +0.10% |
| Jun 3 | $62.20 | $64.77 | $67.44 | +0.13% |
| Jun 4 | $62.02 | $64.78 | $67.68 | +0.15% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $62.02 | $64.78 | $67.68 | +0.15% |
| Week 2 | $60.99 | $64.88 | $69.01 | +0.29% |
| Week 3 | $60.24 | $64.97 | $70.08 | +0.44% |
| Week 4 | $59.63 | $65.07 | $71.01 | +0.59% |
| Week 5 | $59.10 | $65.16 | $71.85 | +0.73% |
| Week 6 | $58.64 | $65.26 | $72.63 | +0.88% |
| Week 7 | $58.22 | $65.35 | $73.36 | +1.03% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
The Kroger Co. (KR) is a consumer defensive company that operates as a food and drug retailer in the United States. Its business lines include combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses, and it sells products through stores, fuel centers, and online platforms.
The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.
The company offers natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce within its stores; its marketplace stores provide full-service grocery, pharmacy, health and beauty care, perishable goods, and general merchandise such as apparel and home goods. It also manufactures and processes food products for sale in its supermarkets and online and operates fuel centers as part of its business.
Overall, Kroger operates in the Consumer Defensive category and is a long-standing U.S. retailer with a diversified store format across food, pharmacy, and general merchandise channels.
The Kroger Co. is currently priced at $67.25, with a market cap of $41.46B and a market-rank of 351.
It sits in the Consumer Defensive sector, reflecting its focus on staple goods and essential retail.
The multi-year outlook suggests upside from the 2026 base, with 2026 average around $67.25 and a range from $59.28 to $92.16. Over the longer horizon, average price targets rise to $80.83 (2027), $89.40 (2028), $99.32 (2029), $104.63 (2030), $130.38 (2031), $154.33 (2032), $160.32 (2033), $174.65 (2034), $185.31 (2035), $295.25 (2040), and $558.05 (2050), with max targets reaching as high as $913.19 in 2050. The forecast also shows increasing ROI from 0 in 2026 to 729.8 in 2050, with sentiment consistently bullish after 2026.
A major floor 6.4% below — a decisive break under it would weaken the trend.
Price is testing support right now (0.2% away) — a key level to hold.
The nearest ceiling, 9.1% above — a clean break opens room to run.
A major ceiling 16.9% above — clearing it would confirm fresh momentum.
Key KR support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of KR market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $66.45 | Sell | $65.98 | Sell |
| MA 10 | $67.02 | Sell | $66.51 | Sell |
| MA 20 | $66.76 | Sell | $66.94 | Sell |
| MA 50 | $68.90 | Sell | $67.81 | Sell |
| MA 100 | $67.71 | Sell | $67.80 | Sell |
| MA 200 | $67.06 | Sell | $67.18 | Sell |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 41.07 | Neutral |
| Stoch RSI (14) | 22.72 | Neutral |
| CCI (20) | -116.52 | Sell |
| Williams %R (14) | -97.69 | Info |
| MACD (12,26,9) | -0.05 | Sell |
| ROC (12) | -1.45 | Sell |
| Bollinger %B (20,2) | 0.16 | Neutral |
| Stochastic %K (14) | 2.31 | Buy |
| TRIX (15) | -0.13 | Sell |
| Awesome (5,34) | -0.76 | Sell |
| Ultimate (7,14,28) | 44.61 | Neutral |
| Momentum (10) | 0.07 | Buy |
| Aroon Osc (25) | -16.00 | Sell |
| Hull MA (9) | 65.14 | Sell |
| ADX (14) | 14.27 | Neutral |
| ATR (14) | 1.10 | Info |
The near-term technical picture is bullish. The RSI14 is 50, and the 50-day simple moving average is $69.32 while the 200-day simple moving average is $67.16.
Nearby support is at $64.62 and resistance at $70.60, with the 30-day price range spanning $60.80 to $74.38.
The current price sits just above the SMA200, indicating balanced momentum with upside potential if buying pressure increases.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $59.28 | $64.69 | $87.80 | 0% | Neutral | |
| $62.62 | $76.66 | $98.22 | +19% | Neutral | |
| $67.18 | $83.74 | $110.09 | +29% | Bullish | |
| $72.86 | $92.20 | $123.74 | +43% | Bullish | |
| $75.22 | $96.45 | $131.73 | +49% | Bullish | |
| $91.03 | $118.12 | $163.85 | +83% | Bullish | |
| $106.56 | $139.83 | $196.70 | +116% | Bullish | |
| $109.97 | $145.82 | $207.74 | +125% | Bullish | |
| $117.01 | $156.67 | $225.86 | +142% | Bullish | |
| $122.50 | $165.58 | $241.33 | +156% | Bullish | |
| $183.96 | $259.29 | $395.91 | +301% | Bullish | |
| $318.13 | $480.83 | $786.77 | +643% | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| May 2026 | $59.28 | $64.69 | $75.95 | +0.00% |
| June 2026 | $56.24 | $65.61 | $78.02 | +1.42% |
| July 2026 | $56.20 | $65.93 | $79.15 | +0.49% |
| August 2026 | $57.63 | $67.92 | $82.13 | +3.02% |
| September 2026 | $58.33 | $69.00 | $83.93 | +1.59% |
| October 2026 | $57.53 | $68.28 | $83.50 | -1.05% |
| November 2026 | $57.90 | $68.94 | $84.70 | +0.96% |
| December 2026 | $59.58 | $71.14 | $87.80 | +3.20% |
Click any year to see its month-by-month KR forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
The Kroger Co.'s 2026 outlook centres on $64.69, within a $59.28 to $87.80 range. That marks a 0% change versus current levels. Price action looks broadly range-bound.
By 2027, KR could reach as high as $98.22, with a base case around $76.66 and support toward $62.62 — roughly +19% from $64.69. A consolidation phase looks the most probable path here.
Expect KR to range from $67.18 to $110.09 through 2028. The $83.74 average target implies a +29% move from current prices. That is up +9% on the projected 2027 average. Momentum favours further upside here.
The KR price prediction for 2029 points to an average of $92.20 (low $72.86, high $123.74) — a potential gain of +43% on today's $64.69. Buyers look set to stay in control over this stretch.
In 2030, KR is projected to trade between $75.22 and $131.73, averaging $96.45 — a potential gain of +49% from today's $64.69. That is up +5% on the projected 2029 average. Momentum favours further upside here.
The Kroger Co.'s 2031 outlook centres on $118.12, within a $91.03 to $163.85 range. That is up +22% on the projected 2030 average. That marks a +83% change versus current levels. Buyers look set to stay in control over this stretch.
By 2032, KR could reach as high as $196.70, with a base case around $139.83 and support toward $106.56 — roughly +116% from $64.69. Momentum favours further upside here.
Expect KR to range from $109.97 to $207.74 through 2033. The $145.82 average target implies a +125% move from current prices. That is up +4% on the projected 2032 average. Buyers look set to stay in control over this stretch.
The KR price prediction for 2034 points to an average of $156.67 (low $117.01, high $225.86) — a potential gain of +142% on today's $64.69. Momentum favours further upside here.
In 2035, KR is projected to trade between $122.50 and $241.33, averaging $165.58 — a potential gain of +156% from today's $64.69. That is up +6% on the projected 2034 average. Buyers look set to stay in control over this stretch.
The Kroger Co.'s 2040 outlook centres on $259.29, within a $183.96 to $395.91 range. That is up +57% on the projected 2035 average. That marks a +301% change versus current levels. Momentum favours further upside here.
By 2050, KR could reach as high as $786.77, with a base case around $480.83 and support toward $318.13 — roughly +643% from $64.69. Buyers look set to stay in control over this stretch.
Investing $1,000 in KR today (≈ 15.45834 KR) could be worth
$7,432.82
+$6,432.82 (+643%) by 2050 · US Dollar
Based on the average projected KR price of $480.83 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in KRwould be worth at today's price.
$1,000 invested in KR on May 27, 2025 (≈ 14.742739 KR) would be worth
$953.71
-$46.29 (-4.6%) today · 0.95× · US Dollar
Based on a KR entry price of $67.83 vs. today's $64.69.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $68.68 | $941.9 | -5.8% |
| 1 month ago | $65.9 | $981.64 | -1.8% |
| 3 months ago | $67.18 | $962.94 | -3.7% |
| 6 months ago | $67.28 | $961.5 | -3.8% |
| 1 year ago | $67.83 | $953.71 | -4.6% |
| All time (5.0y) ago | $37.28 | $1,735.25 | +73.5% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our KR forecast.
Our base-case forecast reaches $130.00 around 2032.
Implied market cap at $130.00: $80.15B
The multi-year forecast projects meaningful upside across the horizon. The 2026 average price is $67.25 with a min of $59.28 and a max of $92.16, delivering a 0 ROI and neutral sentiment.
From 2027 onward, the averages rise to $80.83 (ROI 20.2) and $89.40 (ROI 32.9), then to $99.32 (ROI 47.7) in 2029 and $104.63 (ROI 55.6) in 2030, all with bullish sentiment. By 2031 the average is $130.38 (ROI 93.9), 2032 $154.33 (ROI 129.5), 2033 $160.32 (ROI 138.4), 2034 $174.65 (ROI 159.7), and 2035 $185.31 (ROI 175.6).
The forecast extends to 2040 with an average of $295.25 (ROI 339) and to 2050 with an average of $558.05 (ROI 729.8), while the 2050 max target reaches $913.19. Sentiment remains bullish across these years. These figures are estimates and not guarantees.
Tap a question to reveal the answer.
The 2030 forecast shows a min of $81.59, an avg of $104.63, and a max of $142.95 with ROI 55.6 and sentiment BULLISH.
Forecasts show bullish sentiment from 2027 onward, with rising average prices and ROI reaching 55.6 in 2030 and 729.8 by 2050, indicating potential upside over the horizon.
Yes. The 2030 forecast lists an average price of $104.63 and a max of $142.95, and 2029 max is $133.34, suggesting the price could exceed $100 within the forecast window.
Current price is $67.25 and market cap is $41.46B.
The 2050 forecast shows an avg price of $558.05, a min of $369.19, a max of $913.19, with ROI 729.8 and sentiment BULLISH.
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