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The Kroger Co. is projected to rise to $69.01 by 2027, a +14% move from its current price of $60.54. KR is currently trading below its 50-day average (a bearish sign). Technical indicators currently lean sell.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 7/11/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Jul 13 | $59.62 | $60.56 | $61.52 | +0.03% |
| Jul 14 | $59.25 | $60.58 | $61.94 | +0.07% |
| Jul 15 | $58.97 | $60.60 | $62.27 | +0.10% |
| Jul 16 | $58.75 | $60.62 | $62.56 | +0.14% |
| Jul 17 | $58.55 | $60.64 | $62.81 | +0.17% |
| Jul 18 | $58.37 | $60.66 | $63.04 | +0.20% |
| Jul 19 | $58.21 | $60.68 | $63.26 | +0.24% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $58.21 | $60.68 | $63.26 | +0.24% |
| Week 2 | $57.36 | $60.83 | $64.51 | +0.48% |
| Week 3 | $56.74 | $60.97 | $65.52 | +0.71% |
| Week 4 | $56.24 | $61.12 | $66.42 | +0.95% |
| Week 5 | $55.82 | $61.26 | $67.23 | +1.19% |
| Week 6 | $55.46 | $61.41 | $67.99 | +1.43% |
| Week 7 | $55.14 | $61.55 | $68.71 | +1.67% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
The Kroger Co. operates as a food and drug retailer in the United States. The company is categorized as Consumer Defensive and runs a network of combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses.
It also manufactures and processes food products for sale in its supermarkets and online, and sells fuel through its fuel centers. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.
The Kroger Co. (KR) is a food and drug retailer in the United States with a broad portfolio of store formats, including combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses. It also manufactures and processes food products for sale in its supermarkets and online, and sells fuel through its fuel centers.
It is positioned in the Consumer Defensive sector.
As of now, KR is trading at $56.61 with a market cap of $34.9B and a rank of 407. The stock shows a near-term forecast that is largely flat, with a 2026 average price of $56.61 and a 2026 max of $74.05, indicating a Neutral near-term stance.
The multi-year forecast envisions a bullish trajectory: the 2027 average is $64.63, and by 2030 the average rises to $75.69 (ROI 33.7%), with further upside through 2035 and into 2040 and 2050 where the average reaches $309.33 by 2050 (ROI 446.4%).
A major floor 15.6% below — a decisive break under it would weaken the trend.
The nearest floor, 8.3% below — buyers have tended to step in here.
The nearest ceiling, 6.9% above — a clean break opens room to run.
A major ceiling 24.9% above — clearing it would confirm fresh momentum.
Key KR support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of KR market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $59.30 | Buy | $59.41 | Buy |
| MA 10 | $58.01 | Buy | $58.91 | Buy |
| MA 20 | $59.23 | Buy | $59.50 | Buy |
| MA 50 | $62.92 | Sell | $62.18 | Sell |
| MA 100 | $66.64 | Sell | $64.30 | Sell |
| MA 200 | $65.82 | Sell | $65.37 | Sell |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 51.44 | Neutral |
| Stoch RSI (14) | 100.00 | Sell |
| CCI (20) | 35.29 | Neutral |
| Williams %R (14) | 0.00 | Info |
| MACD (12,26,9) | 0.55 | Buy |
| ROC (12) | 6.12 | Buy |
| Bollinger %B (20,2) | 0.61 | Neutral |
| Stochastic %K (14) | 100.00 | Sell |
| TRIX (15) | -0.42 | Sell |
| Awesome (5,34) | -1.71 | Sell |
| Ultimate (7,14,28) | 83.00 | Sell |
| Momentum (10) | 2.77 | Buy |
| Aroon Osc (25) | -44.00 | Sell |
| Hull MA (9) | 60.46 | Buy |
| ADX (14) | 19.29 | Neutral |
| ATR (14) | 0.93 | Info |
The current technical picture is Neutral. The RSI(14) is 30, suggesting potential oversold conditions, while the 50-day simple moving average is $65.74 and the 200-day simple moving average is $66.47.
Support sits at $56.61 and resistance at $70.60, framing a near-term range. The 30-day price range runs from $50.36 to $63.64, and annualized volatility is about 30%, highlighting meaningful but contained near-term fluctuations.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $55.53 | $60.54 | $77.94 | 0% | Neutral | |
| $56.52 | $69.01 | $88.10 | +14% | Neutral | |
| $61.64 | $76.67 | $100.53 | +27% | Bullish | |
| $62.87 | $79.42 | $106.34 | +31% | Bullish | |
| $65.73 | $84.15 | $114.71 | +39% | Bullish | |
| $77.30 | $100.17 | $138.71 | +65% | Bullish | |
| $87.12 | $114.17 | $160.33 | +89% | Bullish | |
| $95.54 | $126.52 | $179.98 | +109% | Bullish | |
| $99.45 | $133.01 | $191.48 | +120% | Bullish | |
| $97.95 | $132.24 | $192.49 | +118% | Bullish | |
| $150.05 | $211.30 | $322.32 | +249% | Bullish | |
| $240.58 | $363.33 | $594.08 | +500% | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| July 2026 | $55.53 | $60.54 | $72.52 | +0.00% |
| August 2026 | $52.35 | $61.29 | $73.31 | +1.24% |
| September 2026 | $53.08 | $62.44 | $75.27 | +1.88% |
| October 2026 | $54.32 | $64.16 | $77.85 | +2.76% |
| November 2026 | $53.94 | $63.93 | $78.00 | -0.36% |
| December 2026 | $53.46 | $63.56 | $77.94 | -0.58% |
Click any year to see its month-by-month KR forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
The Kroger Co.'s 2026 outlook centres on $60.54, within a $55.53 to $77.94 range. That marks a 0% change versus current levels. Price action looks broadly range-bound.
By 2027, KR could reach as high as $88.10, with a base case around $69.01 and support toward $56.52 — roughly +14% from $60.54. A consolidation phase looks the most probable path here.
Expect KR to range from $61.64 to $100.53 through 2028. The $76.67 average target implies a +27% move from current prices. That is up +11% on the projected 2027 average. Momentum favours further upside here.
The KR price prediction for 2029 points to an average of $79.42 (low $62.87, high $106.34) — a potential gain of +31% on today's $60.54. Buyers look set to stay in control over this stretch.
In 2030, KR is projected to trade between $65.73 and $114.71, averaging $84.15 — a potential gain of +39% from today's $60.54. That is up +6% on the projected 2029 average. Momentum favours further upside here.
The Kroger Co.'s 2031 outlook centres on $100.17, within a $77.30 to $138.71 range. That is up +19% on the projected 2030 average. That marks a +65% change versus current levels. Buyers look set to stay in control over this stretch.
By 2032, KR could reach as high as $160.33, with a base case around $114.17 and support toward $87.12 — roughly +89% from $60.54. Momentum favours further upside here.
Expect KR to range from $95.54 to $179.98 through 2033. The $126.52 average target implies a +109% move from current prices. That is up +11% on the projected 2032 average. Buyers look set to stay in control over this stretch.
The KR price prediction for 2034 points to an average of $133.01 (low $99.45, high $191.48) — a potential gain of +120% on today's $60.54. Momentum favours further upside here.
In 2035, KR is projected to trade between $97.95 and $192.49, averaging $132.24 — a potential gain of +118% from today's $60.54. That is -1% versus the projected 2034 average. Buyers look set to stay in control over this stretch.
The Kroger Co.'s 2040 outlook centres on $211.30, within a $150.05 to $322.32 range. That is up +60% on the projected 2035 average. That marks a +249% change versus current levels. Momentum favours further upside here.
By 2050, KR could reach as high as $594.08, with a base case around $363.33 and support toward $240.58 — roughly +500% from $60.54. Buyers look set to stay in control over this stretch.
Investing $1,000 in KR today (≈ 16.518005 KR) could be worth
$6,001.48
+$5,001.48 (+500%) by 2050 · US Dollar
Based on the average projected KR price of $363.33 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in KRwould be worth at today's price.
$1,000 invested in KR on Jul 10, 2025 (≈ 14.142271 KR) would be worth
$856.17
-$143.83 (-14.4%) today · 0.86× · US Dollar
Based on a KR entry price of $70.71 vs. today's $60.54.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $58.22 | $1,039.85 | +4.0% |
| 1 month ago | $64.46 | $939.19 | -6.1% |
| 3 months ago | $67.99 | $890.43 | -11.0% |
| 6 months ago | $61.11 | $990.67 | -0.9% |
| 1 year ago | $70.71 | $856.17 | -14.4% |
| All time (5.0y) ago | $38.07 | $1,590.23 | +59.0% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our KR forecast.
Our base-case forecast reaches $120.00 around 2033.
Implied market cap at $120.00: $73.52B
Looking across years, the forecast shows a consistent bullish tilt after 2026. In 2026, the min and avg price are both $56.61 with a max of $74.05 and an ROI of 0%, signaling a flat to modestly higher near term.
For 2027, the avg price is $64.63 with a max of $82.67 and an ROI of 14.2% (sentiment neutral). The bullish momentum intensifies in 2028 with an avg of $68.96, a max of $90.55, and an ROI of 21.8%.
The upward trajectory continues: 2029 avg $72.72 (ROI 28.5%), 2030 avg $75.69 (ROI 33.7%), 2031 avg $88.23 (ROI 55.9%), 2032 avg $102.65 (ROI 81.3%), 2033 avg $110.55 (ROI 95.3%), 2034 avg $114.65 (ROI 102.5%), and 2035 avg $117.36 (ROI 107.3%).
Beyond the mid-2020s, the forecast grows more strongly: 2040 avg $178.69 (ROI 215.6%), and by 2050 the avg price is $309.33 (ROI 446.4%), with a bullish sentiment across these long-horizon years.
These figures are projections and not guarantees, and actual results can differ due to market conditions and other factors.
Tap a question to reveal the answer.
The 2030 forecast shows an average price of $75.69 with a max of $103.28 and a min of $59.07, and an expected ROI of 33.7% (sentiment: BULLISH).
The forecast projects a bullish path from 2028 onward, with the average price rising to $309.33 by 2050 and an overall ROI of 446.4% by 2050, though 2026 starts neutral. These are estimates and not guarantees.
Yes. The forecast shows max values of $103.28 in 2030, $122.28 in 2031, $144.28 in 2032, and $157.38 in 2033, indicating potential to exceed $100 in the coming years.
KR’s current price is $56.61.
KR has a market cap of $34.9B.
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