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The Estée Lauder Companies Inc. is projected to rise to $98.57 by 2027, a +19% move from its current price of $82.66. EL is currently trading below its 50-day average (a bearish sign). Technical indicators currently lean strong sell.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 7/11/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Jul 12 | $81.07 | $82.71 | $84.39 | +0.06% |
| Jul 13 | $80.45 | $82.77 | $85.15 | +0.13% |
| Jul 14 | $79.99 | $82.82 | $85.75 | +0.19% |
| Jul 15 | $79.61 | $82.87 | $86.27 | +0.26% |
| Jul 16 | $79.28 | $82.92 | $86.73 | +0.32% |
| Jul 17 | $79.00 | $82.98 | $87.16 | +0.38% |
| Jul 18 | $78.74 | $83.03 | $87.56 | +0.45% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $78.74 | $83.03 | $87.56 | +0.45% |
| Week 2 | $77.37 | $83.40 | $89.91 | +0.90% |
| Week 3 | $76.42 | $83.78 | $91.85 | +1.35% |
| Week 4 | $75.67 | $84.15 | $93.59 | +1.81% |
| Week 5 | $75.07 | $84.53 | $95.19 | +2.27% |
| Week 6 | $74.55 | $84.91 | $96.71 | +2.72% |
| Week 7 | $74.11 | $85.29 | $98.16 | +3.19% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
The Estée Lauder Companies Inc. manufactures, markets, and sells skin care, makeup, fragrance, and hair care products worldwide. The company offers skin care products, including moisturizers, serums, cleansers, toners, eye care, body care, exfoliators, acne care and oil correctors, facial masks, and sun care products; and makeup products, such as foundations, powders, concealers and setting sprays, lipsticks, lip liners and lip glosses, mascaras, and eyeshadows and eyeliners, as well as compacts, brushes, and other makeup tools.
It also provides fragrance products in various forms comprising parfum, eau de parfum, eau de toilette, eau de cologne, and body spray, as well as lotions, creams, powders, candles and soaps; and hair care products, including shampoos, conditioners, styling products, treatment, finishing sprays, and hair colour products, as well as sells ancillary products and services. The company offers its products under the La Mer, Jo Malone London, TOM FORD, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, KILIAN PARIS, BALMAIN Beauty, Estée Lauder, Clinique, M·A·C, The Ordinary, Aveda, Bobbi Brown Cosmetics, Too Faced, Dr.Jart+, Bumble and bumble, Editions de Parfums Frédéric Malle, Smashbox, Darphin Paris, Lab Series, NIOD, Aramis, and GLAMGLOW brands. It sells its products through department stores, duty-free retailers, specialty multi retailers, online pure players, upscale perfumeries and pharmacies, and top-tier salons and spas, as well as direct-to-consumer businesses across freestanding stores, and brand websites and third-party online platforms.
The Estée Lauder Companies Inc. was founded in 1946 and is headquartered in New York, New York. It is categorized as a Consumer Defensive stock.
The Estée Lauder Companies Inc. (EL) is a consumer defensive stock with a broad portfolio across skin care, makeup, fragrance, and hair care, and a global distribution footprint. The stock trades at $81.50 per share with a market capitalization of $29.49B, and it is ranked 455 by market cap among listed companies.
The current price sits near key near-term technical levels, reflecting a complex mix of momentum signals. Long-term forecasts show upside from 2027 onward, with year-by-year targets that imply material appreciation from the current level.
A major floor 18.7% below — a decisive break under it would weaken the trend.
The nearest floor, 4.5% below — buyers have tended to step in here.
The nearest ceiling, 9.9% above — a clean break opens room to run.
A major ceiling 20.0% above — clearing it would confirm fresh momentum.
Key EL support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of EL market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $83.16 | Sell | $82.63 | Buy |
| MA 10 | $82.08 | Buy | $82.75 | Sell |
| MA 20 | $83.82 | Sell | $83.16 | Sell |
| MA 50 | $83.49 | Sell | $83.59 | Sell |
| MA 100 | $84.75 | Sell | $85.86 | Sell |
| MA 200 | $92.77 | Sell | $88.11 | Sell |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 48.45 | Neutral |
| Stoch RSI (14) | 65.14 | Neutral |
| CCI (20) | -33.13 | Neutral |
| Williams %R (14) | -37.65 | Info |
| MACD (12,26,9) | -0.10 | Sell |
| ROC (12) | -1.31 | Sell |
| Bollinger %B (20,2) | 0.40 | Neutral |
| Stochastic %K (14) | 62.35 | Neutral |
| TRIX (15) | -0.06 | Sell |
| Awesome (5,34) | -1.41 | Sell |
| Ultimate (7,14,28) | 57.70 | Neutral |
| Momentum (10) | 1.16 | Buy |
| Aroon Osc (25) | -40.00 | Sell |
| Hull MA (9) | 82.74 | Sell |
| ADX (14) | 9.23 | Neutral |
| ATR (14) | 1.49 | Info |
The 30-day technical picture shows bearish momentum with RSI(14) at 40. The stock trades near SMA50 at $82.42, below SMA200 at $93.04, and sits above support at $76.14 while facing resistance at $91.20. In the last 30 days the price has traced a low of $70.04 and a high of $94.83, indicating a wide but unsettled trading range.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $67.23 | $82.66 | $113.30 | 0% | Neutral | |
| $80.39 | $98.57 | $126.58 | +19% | Neutral | |
| $86.73 | $108.47 | $143.29 | +31% | Bullish | |
| $88.53 | $112.55 | $152.03 | +36% | Bullish | |
| $88.13 | $113.67 | $156.46 | +38% | Bullish | |
| $101.05 | $132.05 | $184.79 | +60% | Bullish | |
| $116.41 | $153.97 | $218.69 | +86% | Bullish | |
| $124.07 | $165.96 | $238.94 | +101% | Bullish | |
| $129.38 | $174.91 | $254.99 | +112% | Bullish | |
| $132.72 | $181.26 | $267.34 | +119% | Bullish | |
| $187.25 | $267.62 | $414.61 | +224% | Bullish | |
| $315.26 | $486.10 | $809.91 | +488% | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| July 2026 | $67.23 | $82.66 | $99.19 | +0.00% |
| August 2026 | $74.04 | $86.79 | $104.01 | +4.99% |
| September 2026 | $74.38 | $87.63 | $105.89 | +0.97% |
| October 2026 | $73.55 | $87.03 | $105.90 | -0.68% |
| November 2026 | $75.00 | $89.07 | $109.02 | +2.35% |
| December 2026 | $77.26 | $92.07 | $113.30 | +3.36% |
Click any year to see its month-by-month EL forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
By 2026, EL could reach as high as $113.30, with a base case around $82.66 and support toward $67.23 — roughly 0% from $82.66. Price action looks broadly range-bound.
Expect EL to range from $80.39 to $126.58 through 2027. The $98.57 average target implies a +19% move from current prices. That is up +19% on the projected 2026 average. A consolidation phase looks the most probable path here.
The EL price prediction for 2028 points to an average of $108.47 (low $86.73, high $143.29) — a potential gain of +31% on today's $82.66. Momentum favours further upside here.
In 2029, EL is projected to trade between $88.53 and $152.03, averaging $112.55 — a potential gain of +36% from today's $82.66. That is up +4% on the projected 2028 average. Buyers look set to stay in control over this stretch.
The Estée Lauder Companies Inc.'s 2030 outlook centres on $113.67, within a $88.13 to $156.46 range. That is up +1% on the projected 2029 average. That marks a +38% change versus current levels. Momentum favours further upside here.
By 2031, EL could reach as high as $184.79, with a base case around $132.05 and support toward $101.05 — roughly +60% from $82.66. Buyers look set to stay in control over this stretch.
Expect EL to range from $116.41 to $218.69 through 2032. The $153.97 average target implies a +86% move from current prices. That is up +17% on the projected 2031 average. Momentum favours further upside here.
The EL price prediction for 2033 points to an average of $165.96 (low $124.07, high $238.94) — a potential gain of +101% on today's $82.66. Buyers look set to stay in control over this stretch.
In 2034, EL is projected to trade between $129.38 and $254.99, averaging $174.91 — a potential gain of +112% from today's $82.66. That is up +5% on the projected 2033 average. Momentum favours further upside here.
The Estée Lauder Companies Inc.'s 2035 outlook centres on $181.26, within a $132.72 to $267.34 range. That is up +4% on the projected 2034 average. That marks a +119% change versus current levels. Buyers look set to stay in control over this stretch.
By 2040, EL could reach as high as $414.61, with a base case around $267.62 and support toward $187.25 — roughly +224% from $82.66. Momentum favours further upside here.
Expect EL to range from $315.26 to $809.91 through 2050. The $486.10 average target implies a +488% move from current prices. That is up +82% on the projected 2040 average. Buyers look set to stay in control over this stretch.
Investing $1,000 in EL today (≈ 12.09775 EL) could be worth
$5,880.67
+$4,880.67 (+488%) by 2050 · US Dollar
Based on the average projected EL price of $486.1 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in ELwould be worth at today's price.
$1,000 invested in EL on Jul 10, 2025 (≈ 10.857763 EL) would be worth
$897.5
-$102.5 (-10.2%) today · 0.90× · US Dollar
Based on a EL entry price of $92.1 vs. today's $82.66.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $83.71 | $987.46 | -1.3% |
| 1 month ago | $85.39 | $968.03 | -3.2% |
| 3 months ago | $72.67 | $1,137.47 | +13.7% |
| 6 months ago | $113.02 | $731.37 | -26.9% |
| 1 year ago | $92.1 | $897.5 | -10.2% |
| All time (5.0y) ago | $320.48 | $257.93 | -74.2% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our EL forecast.
Our base-case forecast reaches $170.00 around 2034.
Implied market cap at $170.00: $42.04B
The multi-year forecast indicates bullish momentum beginning in 2027 and continuing through 2050. Key milestones include an average price of $96.16 in 2027 (ROI 18) and $105.70 in 2028 (ROI 29.7), with 2029 at $106.88 (ROI 31.1) and 2030 at $106.33 (ROI 30.5). By 2031 the average rises to $125.25 (ROI 53.7) and climbs to $142.37 in 2032, $151.87 in 2033, $163.43 in 2034, and $165.18 in 2035.
The outlook strengthens further to a 2040 average of $242.63 (ROI 197.7) and a 2050 average of $423.85 (ROI 420.1). The forecast also shows bullish sentiment from 2028 onward, with stable growth through 2035 and strong upside into 2040 and 2050.
Tap a question to reveal the answer.
2030 avg $106.33; min $80.92; max $149.81; ROI 30.5; sentiment BULLISH.
Forecasts show bullish sentiment from 2027 onward with rising averages (e.g., $96.16 in 2027, $106.33 in 2030) and strong upside by 2040 ($242.63) and 2050 ($423.85). However, current sentiment shows BEARISH and these are estimates, not guarantees.
Yes. The 2040 forecast lists a max of $389.75.
Current price: $81.50. Market cap: $29.49B.
30-day range low $70.04, high $94.83.
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