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Barnes & Noble Education, Inc. is projected to rise to $22.57 by 2027, a +75% move from its current price of $12.91. BNED is currently trading above its 50-day average (a bullish sign). Technical indicators currently lean strong buy.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 7/11/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Jul 13 | $12.36 | $12.93 | $13.53 | +0.18% |
| Jul 14 | $12.16 | $12.96 | $13.81 | +0.36% |
| Jul 15 | $12.01 | $12.98 | $14.03 | +0.54% |
| Jul 16 | $11.88 | $13.00 | $14.23 | +0.72% |
| Jul 17 | $11.78 | $13.03 | $14.41 | +0.90% |
| Jul 18 | $11.69 | $13.05 | $14.57 | +1.08% |
| Jul 19 | $11.60 | $13.07 | $14.73 | +1.26% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $11.60 | $13.07 | $14.73 | +1.26% |
| Week 2 | $11.18 | $13.24 | $15.66 | +2.53% |
| Week 3 | $10.90 | $13.40 | $16.47 | +3.81% |
| Week 4 | $10.69 | $13.57 | $17.22 | +5.12% |
| Week 5 | $10.53 | $13.74 | $17.93 | +6.44% |
| Week 6 | $10.39 | $13.91 | $18.63 | +7.78% |
| Week 7 | $10.28 | $14.09 | $19.31 | +9.13% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
Barnes & Noble Education, Inc. operates bookstores for college and university campuses, and K-12 institutions primarily in the United States. The company sells and rents new and used print textbooks, digital textbooks, and publisher hosted digital courseware through physical and virtual bookstores, as well as directly to students through Textbooks.com.
It offers First Day and First Day Complete access programs; and general merchandise, including collegiate and athletic apparel, school spirit products, lifestyle and wellness products, technology products, supplies, graduation products, and convenience items. It sources, sells, and distributes new and used textbooks; and sells hardware and a software suite of applications that provides inventory management and point-of-sale solutions to college bookstores. Additionally, it offers direct-to-student services.
It operates physical college and university bookstores; virtual bookstores; True Spirit e apparel and spirit shop e-commerce websites; pop-up retail locations; customized cafés and stand-alone convenience stores; and a media channel for brands targeting the college demographic. Barnes & Noble Education, Inc. was founded in 1965 and is headquartered in Florham Park, New Jersey.
BNED is categorized in Consumer Cyclical. The current price is $12.19 and the market capitalization is $418.07M, with a ranking of 3118 among tracked assets.
The 30-day price range runs from $9.29 to $16.00, with RSI14 at 60. The 50-day simple moving average is $10.66 and the 200-day simple moving average is $9.34. Support is at $8.96 and resistance at $13.74. The instrument carries an annualized volatility of 80%.
The long-run forecast points to meaningful upside: in 2026 the avg price is $12.19 with ROI 0% and NEUTRAL sentiment, while the 2030 avg is $33.08 with ROI 171.4% and BULLISH sentiment; the 2040 forecast shows an avg of $102.19 with ROI 738.3% and BULLISH sentiment, and by 2050 the avg is $289.01 with ROI 2270.9% and BULLISH sentiment.
A major floor 37.6% below — a decisive break under it would weaken the trend.
The nearest floor, 20.4% below — buyers have tended to step in here.
The nearest ceiling, 6.4% above — a clean break opens room to run.
A major ceiling 22.2% above — clearing it would confirm fresh momentum.
Key BNED support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of BNED market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $11.76 | Buy | $12.11 | Buy |
| MA 10 | $12.41 | Buy | $12.06 | Buy |
| MA 20 | $11.85 | Buy | $11.78 | Buy |
| MA 50 | $10.76 | Buy | $11.04 | Buy |
| MA 100 | $9.99 | Buy | $10.37 | Buy |
| MA 200 | $9.41 | Buy | $10.32 | Buy |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 59.61 | Neutral |
| Stoch RSI (14) | 41.22 | Neutral |
| CCI (20) | 81.81 | Neutral |
| Williams %R (14) | -27.30 | Info |
| MACD (12,26,9) | -0.07 | Sell |
| ROC (12) | 20.65 | Buy |
| Bollinger %B (20,2) | 0.77 | Neutral |
| Stochastic %K (14) | 72.70 | Neutral |
| TRIX (15) | 0.66 | Buy |
| Awesome (5,34) | 0.56 | Buy |
| Ultimate (7,14,28) | 56.56 | Neutral |
| Momentum (10) | -0.52 | Sell |
| Aroon Osc (25) | 64.00 | Buy |
| Hull MA (9) | 11.55 | Buy |
| ADX (14) | 16.94 | Neutral |
| ATR (14) | 0.53 | Info |
The 30-day technical picture is bullish, supported by a generally positive sentiment indicator. RSI14 sits at 60, aligning with upside momentum.
Key levels include a $10.66 SMA on the 50-day window and a $9.34 SMA on the 200-day window. Immediate support is at $8.96 and resistance at $13.74, framing the near-term consolidation range.
The 30-day range is $9.29 to $16.00, reflecting the near-term volatility and potential for movement within that band.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $7.35 | $12.91 | $23.26 | 0% | Neutral | |
| $16.89 | $22.57 | $32.47 | +75% | Bullish | |
| $20.01 | $28.10 | $42.74 | +118% | Bullish | |
| $22.98 | $33.66 | $53.44 | +161% | Bullish | |
| $23.35 | $35.50 | $58.42 | +175% | Bullish | |
| $24.36 | $38.35 | $65.08 | +197% | Bullish | |
| $24.83 | $40.41 | $70.47 | +213% | Bullish | |
| $30.79 | $51.69 | $92.39 | +300% | Bullish | |
| $40.88 | $70.75 | $129.33 | +448% | Bullish | |
| $43.95 | $78.34 | $146.21 | +507% | Bullish | |
| $50.23 | $102.91 | $209.21 | +697% | Bullish | |
| $135.30 | $300.67 | $690.04 | +22.3x | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| July 2026 | $7.35 | $12.91 | $15.55 | +0.00% |
| August 2026 | $11.56 | $13.89 | $17.31 | +7.61% |
| September 2026 | $12.49 | $15.19 | $19.27 | +9.34% |
| October 2026 | $12.60 | $15.48 | $19.93 | +1.91% |
| November 2026 | $13.00 | $16.11 | $20.99 | +4.05% |
| December 2026 | $14.13 | $17.65 | $23.26 | +9.56% |
Click any year to see its month-by-month BNED forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
Expect BNED to range from $7.35 to $23.26 through 2026. The $12.91 average target implies a 0% move from current prices. Price action looks broadly range-bound.
The BNED price prediction for 2027 points to an average of $22.57 (low $16.89, high $32.47) — a potential gain of +75% on today's $12.91. Buyers look set to stay in control over this stretch.
In 2028, BNED is projected to trade between $20.01 and $42.74, averaging $28.10 — a potential gain of +118% from today's $12.91. That is up +24% on the projected 2027 average. Momentum favours further upside here.
Barnes & Noble Education, Inc.'s 2029 outlook centres on $33.66, within a $22.98 to $53.44 range. That is up +20% on the projected 2028 average. That marks a +161% change versus current levels. Buyers look set to stay in control over this stretch.
By 2030, BNED could reach as high as $58.42, with a base case around $35.50 and support toward $23.35 — roughly +175% from $12.91. Momentum favours further upside here.
Expect BNED to range from $24.36 to $65.08 through 2031. The $38.35 average target implies a +197% move from current prices. That is up +8% on the projected 2030 average. Buyers look set to stay in control over this stretch.
The BNED price prediction for 2032 points to an average of $40.41 (low $24.83, high $70.47) — a potential gain of +213% on today's $12.91. Momentum favours further upside here.
In 2033, BNED is projected to trade between $30.79 and $92.39, averaging $51.69 — a potential gain of +300% from today's $12.91. That is up +28% on the projected 2032 average. Buyers look set to stay in control over this stretch.
Barnes & Noble Education, Inc.'s 2034 outlook centres on $70.75, within a $40.88 to $129.33 range. That is up +37% on the projected 2033 average. That marks a +448% change versus current levels. Momentum favours further upside here.
By 2035, BNED could reach as high as $146.21, with a base case around $78.34 and support toward $43.95 — roughly +507% from $12.91. Buyers look set to stay in control over this stretch.
Expect BNED to range from $50.23 to $209.21 through 2040. The $102.91 average target implies a +697% move from current prices. That is up +31% on the projected 2035 average. Momentum favours further upside here.
The BNED price prediction for 2050 points to an average of $300.67 (low $135.30, high $690.04) — a potential gain of +22.3x on today's $12.91. Buyers look set to stay in control over this stretch.
Investing $1,000 in BNED today (≈ 77.459334 BNED) could be worth
$23,289.5
+$22,289.5 (+2229%) by 2050 · US Dollar
Based on the average projected BNED price of $300.67 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in BNEDwould be worth at today's price.
$1,000 invested in BNED on Jul 10, 2025 (≈ 86.956522 BNED) would be worth
$1,122.61
+$122.61 (+12.3%) today · 1.12× · US Dollar
Based on a BNED entry price of $11.5 vs. today's $12.91.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $12.19 | $1,059.06 | +5.9% |
| 1 month ago | $10.82 | $1,193.16 | +19.3% |
| 3 months ago | $9.76 | $1,322.75 | +32.3% |
| 6 months ago | $8.71 | $1,482.2 | +48.2% |
| 1 year ago | $11.5 | $1,122.61 | +12.3% |
| All time (5.0y) ago | $897 | $14.39 | -98.6% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our BNED forecast.
Our base-case forecast reaches $26.00 around 2028.
Implied market cap at $26.00: $900.73M
The multi-year forecast shows sustained upside with bullish sentiment across the horizon. The 2030 forecast yields an avg price of $33.08 and ROI of 171.4%, supporting a strong longer-term upside path beyond the 2026 baseline.
Further out, the 2040 forecast shows an avg price of $102.19 and ROI of 738.3%, followed by a 2050 forecast with an avg of $289.01 and ROI of 2270.9%. These trajectories imply substantial long-term appreciation potential, tempered by the usual uncertainty surrounding market forecasts.
Overall, the outlook is bullish over the long horizon, but these numbers are estimates rather than guarantees.
Tap a question to reveal the answer.
Avg $33.08; min $22.33; max $53.13; ROI 171.4%; sentiment BULLISH.
The forecast shows bullish sentiment in 2027–2050 with rising averages, including 2030 avg $33.08 and ROI 171.4%; these are estimates and not guarantees.
Yes—the 2040 avg price is $102.19, which surpasses $100; these are forecasted estimates.
Current price $12.19; market cap $418.07M.
30-day range $9.29 to $16.00; RSI14 60; SMA50 $10.66; SMA200 $9.34; support $8.96; resistance $13.74; annualized volatility 80%.
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