Loading…
Bread Financial Holdings, Inc. is projected to rise to $126.46 by 2027, a +31% move from its current price of $96.50. BFH is currently trading above its 50-day average (a bullish sign). Technical indicators currently lean buy.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 7/12/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Jul 13 | $94.41 | $96.55 | $98.73 | +0.05% |
| Jul 14 | $93.58 | $96.59 | $99.69 | +0.09% |
| Jul 15 | $92.97 | $96.64 | $100.45 | +0.14% |
| Jul 16 | $92.45 | $96.68 | $101.10 | +0.19% |
| Jul 17 | $92.01 | $96.73 | $101.69 | +0.24% |
| Jul 18 | $91.62 | $96.77 | $102.22 | +0.28% |
| Jul 19 | $91.26 | $96.82 | $102.72 | +0.33% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $91.26 | $96.82 | $102.72 | +0.33% |
| Week 2 | $89.34 | $97.14 | $105.62 | +0.66% |
| Week 3 | $87.97 | $97.46 | $107.98 | +0.99% |
| Week 4 | $86.87 | $97.78 | $110.06 | +1.33% |
| Week 5 | $85.95 | $98.11 | $111.98 | +1.66% |
| Week 6 | $85.15 | $98.43 | $113.78 | +2.00% |
| Week 7 | $84.45 | $98.76 | $115.49 | +2.34% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
Bread Financial Holdings, Inc. is a financial services company that provides tech-forward payment and lending solutions to customers and consumer-based industries in North America.
The company offers credit card and other loans financing services, including risk management solutions, underwriting, and funding services for private label and co-brand credit card programs, as well as through Bread Pay partnerships.
Bread also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and provides installment loans and split-pay products, along with marketing and data analytics services. It offers an enhanced digital suite that includes a unified software development kit, and Bread Pay enables merchants and partners to integrate online point-of-sale financing and other digital payment products. The company offers retail and deposit products, primarily in the form of certificates of deposit and high-yield savings accounts, including traditional and Roth IRAs, under the Bread, Bread Financial, Bread Cashback, Bread Rewards, Bread Pay, and Bread Savings brands.
Bread Financial Holdings, Inc. (BFH) is currently priced at $93.83 with a market capitalization of $3.79B, and it is ranked 1586.
The near-term technical picture shows bullish sentiment, with RSI14 at 40, the SMA50 at $93.34 and the SMA200 at $76.29, a support level at $88.36 and a resistance at $108.73. The 30-day price range spans from $80.39 to $109.52.
The forecast suggests a neutral start in 2026 with an average of $93.83 and a range from $68.20 to $122.79, then a bullish trajectory through 2027 and beyond, with the 2030 average at $216.71 and the 2040 average at $625.33, rising to an average of $1,514.30 by 2050. Max values reach $306.24 in 2030, $1,009.93 in 2040, and $2,652.47 in 2050, with corresponding ROI figures of 131, 566.5, and 1513.9 respectively.
A major floor 27.5% below — a decisive break under it would weaken the trend.
The nearest floor, 8.4% below — buyers have tended to step in here.
The nearest ceiling, 12.7% above — a clean break opens room to run.
A major ceiling 22.5% above — clearing it would confirm fresh momentum.
Key BFH support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of BFH market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $98.35 | Sell | $98.05 | Sell |
| MA 10 | $102.27 | Sell | $100.05 | Sell |
| MA 20 | $102.57 | Sell | $99.97 | Sell |
| MA 50 | $93.69 | Buy | $94.88 | Buy |
| MA 100 | $85.42 | Buy | $88.14 | Buy |
| MA 200 | $76.62 | Buy | $79.65 | Buy |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 45.14 | Neutral |
| Stoch RSI (14) | 13.91 | Buy |
| CCI (20) | -152.61 | Sell |
| Williams %R (14) | -82.08 | Info |
| MACD (12,26,9) | -1.71 | Sell |
| ROC (12) | -7.02 | Sell |
| Bollinger %B (20,2) | 0.09 | Neutral |
| Stochastic %K (14) | 17.92 | Buy |
| TRIX (15) | 0.48 | Buy |
| Awesome (5,34) | 0.90 | Buy |
| Ultimate (7,14,28) | 30.82 | Neutral |
| Momentum (10) | -8.46 | Sell |
| Aroon Osc (25) | 68.00 | Buy |
| Hull MA (9) | 93.82 | Buy |
| ADX (14) | 30.50 | Sell |
| ATR (14) | 1.90 | Info |
The 30-day technical picture leans bullish, with sentiment labeled BULLISH and RSI14 at 40. The asset’s short-term moving averages sit at SMA50 $93.34 and SMA200 $76.29, framing a price path near the current level.
Key near-term levels to watch are support at $88.36 and resistance at $108.73. Over the last 30 days, the price has moved within a range of $80.39 to $109.52. The annualized volatility is 40, indicating notable but not extreme price movement in the near term.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $68.20 | $96.50 | $127.18 | 0% | Neutral | |
| $102.37 | $126.46 | $164.17 | +31% | Bullish | |
| $121.70 | $153.74 | $205.90 | +59% | Bullish | |
| $161.60 | $207.96 | $285.40 | +116% | Bullish | |
| $187.56 | $245.31 | $343.68 | +154% | Bullish | |
| $211.57 | $280.82 | $400.61 | +191% | Bullish | |
| $242.09 | $325.77 | $472.35 | +238% | Bullish | |
| $253.72 | $345.80 | $508.85 | +258% | Bullish | |
| $287.30 | $396.34 | $591.21 | +311% | Bullish | |
| $356.62 | $497.69 | $751.86 | +416% | Bullish | |
| $539.63 | $793.19 | $1,263.97 | +722% | Bullish | |
| $1,230.90 | $1,974.59 | $3,403.66 | +19.5x | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| July 2026 | $68.20 | $96.50 | $114.23 | +0.00% |
| August 2026 | $83.22 | $97.74 | $117.53 | +1.28% |
| September 2026 | $85.28 | $100.74 | $122.25 | +3.07% |
| October 2026 | $84.83 | $100.69 | $123.15 | -0.04% |
| November 2026 | $83.70 | $99.77 | $122.82 | -0.92% |
| December 2026 | $85.83 | $102.70 | $127.18 | +2.94% |
Click any year to see its month-by-month BFH forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
Bread Financial Holdings, Inc.'s 2026 outlook centres on $96.50, within a $68.20 to $127.18 range. That marks a 0% change versus current levels. A consolidation phase looks the most probable path here.
By 2027, BFH could reach as high as $164.17, with a base case around $126.46 and support toward $102.37 — roughly +31% from $96.50. Momentum favours further upside here.
Expect BFH to range from $121.70 to $205.90 through 2028. The $153.74 average target implies a +59% move from current prices. That is up +22% on the projected 2027 average. Buyers look set to stay in control over this stretch.
The BFH price prediction for 2029 points to an average of $207.96 (low $161.60, high $285.40) — a potential gain of +116% on today's $96.50. Momentum favours further upside here.
In 2030, BFH is projected to trade between $187.56 and $343.68, averaging $245.31 — a potential gain of +154% from today's $96.50. That is up +18% on the projected 2029 average. Buyers look set to stay in control over this stretch.
Bread Financial Holdings, Inc.'s 2031 outlook centres on $280.82, within a $211.57 to $400.61 range. That is up +14% on the projected 2030 average. That marks a +191% change versus current levels. Momentum favours further upside here.
By 2032, BFH could reach as high as $472.35, with a base case around $325.77 and support toward $242.09 — roughly +238% from $96.50. Buyers look set to stay in control over this stretch.
Expect BFH to range from $253.72 to $508.85 through 2033. The $345.80 average target implies a +258% move from current prices. That is up +6% on the projected 2032 average. Momentum favours further upside here.
The BFH price prediction for 2034 points to an average of $396.34 (low $287.30, high $591.21) — a potential gain of +311% on today's $96.50. Buyers look set to stay in control over this stretch.
In 2035, BFH is projected to trade between $356.62 and $751.86, averaging $497.69 — a potential gain of +416% from today's $96.50. That is up +26% on the projected 2034 average. Momentum favours further upside here.
Bread Financial Holdings, Inc.'s 2040 outlook centres on $793.19, within a $539.63 to $1,263.97 range. That is up +59% on the projected 2035 average. That marks a +722% change versus current levels. Buyers look set to stay in control over this stretch.
By 2050, BFH could reach as high as $3,403.66, with a base case around $1,974.59 and support toward $1,230.90 — roughly +19.5x from $96.50. Momentum favours further upside here.
Investing $1,000 in BFH today (≈ 10.362694 BFH) could be worth
$20,462.09
+$19,462.09 (+1946%) by 2050 · US Dollar
Based on the average projected BFH price of $1,974.59 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in BFHwould be worth at today's price.
$1,000 invested in BFH on Jul 10, 2025 (≈ 15.984654 BFH) would be worth
$1,542.52
+$542.52 (+54.3%) today · 1.54× · US Dollar
Based on a BFH entry price of $62.56 vs. today's $96.5.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $102.21 | $944.13 | -5.6% |
| 1 month ago | $96.45 | $1,000.52 | +0.1% |
| 3 months ago | $78.98 | $1,221.83 | +22.2% |
| 6 months ago | $71.78 | $1,344.39 | +34.4% |
| 1 year ago | $62.56 | $1,542.52 | +54.3% |
| All time (5.0y) ago | $82.89 | $1,164.21 | +16.4% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our BFH forecast.
Our base-case forecast reaches $190.00 around 2029.
Implied market cap at $190.00: $7.68B
The multi-year forecast shows bullish sentiment persisting from 2027 through 2050, with steadily rising averages and sizable upside potential. In 2030 the average is $216.71 with a maximum of $306.24 and a minimum of $164.54, delivering an ROI of 131 and a bullish outlook. By 2040 the average climbs to $625.33 with a maximum of $1,009.93 and a minimum of $419.54, delivering a ROI of 566.5 and a continued bullish stance.
By 2050 the average is $1,514.30 with a maximum of $2,652.47 and a minimum of $925.49, delivering a ROI of 1513.9 and a strongly bullish outlook. These are estimated values and not guarantees; actual results may differ. Investors should consider the growth implied by the rising averages and max levels while recognizing the inherent uncertainty in long-horizon forecasts.
Tap a question to reveal the answer.
2030 avg $216.71; min $164.54; max $306.24; ROI 131; sentiment BULLISH.
The forecast shows bullish sentiment from 2027 onward with rising averages (e.g., 2027 avg $118.10; 2028 avg $139.33; 2029 avg $186.65; 2030 avg $216.71) and positive ROI (25.9% in 2027, 48.5% in 2028, 98.9% in 2029, 131% in 2030), but these are estimates and not guarantees.
No. The 2040 max forecast is $1,009.93, while the 2050 max is $2,652.47.
Current price is $93.83; market cap is $3.79B; rank 1586.
RSI14 is 40; SMA50 is $93.34; SMA200 is $76.29; support is $88.36; resistance is $108.73; 30-day range is $80.39 to $109.52; annualized volatility is 40.
Bread Financial Holdings, Inc. Community Discussion
0Share your Bread Financial Holdings, Inc. price prediction and read what the community thinks. Be respectful — comments are public and not financial advice.
Be the first to share your prediction…
What's your take? Add a comment above to start the conversation.